A Premier Bridal Shop
for Luxury Wedding Dresses in Tyler Tx

East Texas' Largest Prom Dress Selection

Over 350 Prom Dresses in Store!

Tyler’s Premier Destination for Luxury Wedding Dresses and Designer Prom Dresses

The largest bridal shop in Tyler Texas! We provide brides with a custom one-on-one dress shopping experience. Each bridal appointment is made custom to ensure every bride has a comfortable experience. We can’t wait to help you find your dream wedding dress!


Your Dallas Wedding Dress Destination

Come to Tyler Texas and shop the ultimate bridal experience. Catering to not only wedding gowns, but also bridesmaids, mother of the bride, and all your wedding accessories.

Our Bridal Gowns

The Perfect Wedding starts with the perfect dress! Our wide variety of wedding gown styles makes Jarvis Couture the favorite destination for wedding dress shops in Tyler TX. Our diverse selection of wedding, bridesmaids, mothers, and prom dresses is guaranteed to make you look your best.

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The "VIB" (Very Important Brides) Wedding Dress Shopping Experience

The “VIB” experience is designed to be a memorable dress-buying experience custom tailored to you! At Jarvis Couture, we prioritize the ultimate comfort and couture experience shopping for your wedding dress. The VIB experience is made to ensure your bridal appointment will be a lifelong memory with your closest friends and family! 

During the VIB appointment you will receive:

  • 2-Hour Bridal Appointment in Our Largest Bridal Suite
  • Salty or Sweet Charcuterie board
  • Your Choice of Champagne, Wine, Spirits, or Coffee Bar
  • Room for up to 10 of your closest family and friends 

About the owners

Bringing Luxury Wedding Dresses and Prom Dresses to Tyler TX

Meet Owner’s Ben and Olivia Jarvis! Over the past 6 years Olivia has been serving the brides of  Birmingham Alabama while learning from the absolute best designers and gaining the knowledge provide the best bridal experience possible. Ben is an East-Texas local and has been spent the last several years as a Wedding Videographer. After seeing the need for bridal dress shops in East Texas, Ben and Olivia decided bring there experience back home and start Jarvis Couture in December of 2022.  Olivia brings the best designers and dresses to our wonderful brides and Ben makes sure everything runs well behind the scenes!

Ben Jarvis

Olivia Jarvis

How Much Does A Wedding Dress Cost?

Every wedding dress is unique and prices for wedding gowns can range depending on the designer, materials, and style. Wedding gowns at Jarvis Couture start at just $800 and go up to $8,000 for our high-end luxury designers. Our goal is to have a wedding dress for every bride and by having a wide variety of styles and designers, we can work with any bride’s budget

In addition to providing both affordable, and luxury wedding dresses, Jarvis Couture offers no-cost payment plans to be sure you can walk down the aisle in the dress of your dreams. 

Copyright © 2022 Jarvis Couture- All Rights Reserved

Opening Hours:
Monday – Friday 11:00 AM- 6 PM

Saturdays: 10:00 AM – 6:00 PM

Sundays: 1:00 PM – 5:00 PM

Email: info@JarvisCouture.com
Phone: (903) 385-4985

Address: 7264 Old Jacksonville Hwy Tyler, TX 75703